Red Om

Kailasa’s Humanitarian Response to Eradicate World Hunger

The 2030 Agenda for Sustainable Development puts forward a revolutionary vision recognizing that our world is transforming, bringing with it new challenges that must be overcome if we are to live in a world without food insecurity, hunger and malnutrition in any of its forms.

“The State of Food Security and Nutrition in the World 2021” reports that in 2020, about 800 million people in the world faced hunger, which is 161 million more than in 2019. An approximate 2.37 billion had no access to adequate food in the past year which is a jump of 320 million more people in just one year. Not a single country in the world has been spared. 3 billion people have been kept out of the reach of healthy, sattvik and organic diets due to the persistently high levels of poverty and income inequality and high cost of these healthy diets.

Moreover, new reports show that the rise in the inaccessibility of healthy diets corresponds to above moderate or severe food insecurity. Categorically underscoring the immense challenge of achieving the Zero Hunger target by 2030, more than 800 million people in the world are still hungry today.

The disruption in the supply chain is especially worrisome for essential food supplies which disproportionately affects the already most vulnerable even more bringing into focus the ecosystem impact of our food system, the fragility and inadequacy of global and local food supply chains, the way emergency responses can undermine local food systems, the injustice underlying some global health systems and its impacts on the health of people and the planet.

The COVID-19 pandemic and the resulting policies on food and health are dangerously fragmented pointing to areas where hunger and undernutrition are already severe, putting their populations at greater risk of acute food crises and chronic hunger in the future.

A holistic and consolidated approach to health, nutrition and food security is needed to ensure the right to adequate and nutritious food for all to end hunger and all that it brings with it.

A-One Health lens reveals the innate interconnectedness of human, animal, and environmental well-being for the healthy sustenance of planet earth.

At this crucial moment, we must act to reshape our food systems to be organic and environmentally friendly by reevaluating our food choices in order to address the current crises and prevent one from occurring, and chart a path to Zero Hunger by 2030, reasserting our commitment to working in symbiosis to overcome these emerging challenges and free planet Earth from hunger, food insecurity and malnutrition.

KAILASA’s multifarious efforts of eradicating world hunger have been consolidated and restructured under an international humanitarian agency named – RED OM.


RED OM works to prevent hunger by deploying thousands of trained relief workers and creating conditions designed to feed all mouths that can be adapted to conditions on the ground.

The No Hungry Project, another humanitarian initiative launched by the Supreme Pontiff of Hindusim Jagatguru Mahasannidhanam His Divine Holiness Bhagavan Nithyananda Paramashivam and adopted by the RED  OM at the time of its formation. RED OM, therefore reaffirms its commitment to eradicate hunger and food-related issues, RED OM further takes the responsibility of creating and sharing food with all living beings.

The No-Hunger Project precisely aims to tackle these issues on a widespread scale. Annadan (food donation) is an ancient  Hindu practice of serving free food to others and is ordained by the Hindu scriptures as one of the best practices, not only from a societal context but also for one’s moral and spiritual upliftment. RED OM under the guidance of the Supreme Pontiff of Hindusim Jagatguru Mahasannidhanam His Divine Holiness Bhagavan Nithyananda Paramashivam has worked with KAILASA’s defacto embassies around the world and has served over a billion organic, sattvic, vegetarian meals and continues to expand its services to fulfil its goal of eradicating hunger on a global scale.

Evidence-based research shows that there is plenty of food produced to support the whole population, insufficient planning and allocation of resources is the reason for food insecurity. Therefore adhering to the principles as stated in the Taittiriya Upanishad,  Let us not waste food. No place you can drop food where there are no hunger” principles, RED OM aims to increase its efficiency of food production by reducing and making redundant the excess supply of food to eradicate food wastage. In a world where there is plenty, no human shall ever go hungry. It is only the right allocation of resources that will bring justice to this situation.

RED OM further aims to revive the food supply system of KAILASA as it was during the reign of Devi Meeankashi and Sundereshwara Paramashiva around 2800 BC

No pandemic shall ever be an obstacle in achieving the No Hungry Stomach Project. The COVID-19 Pandemic has only resulted in doubling the efforts to reach more and more people in the affected areas. In emergencies, the RED OM agency is often first on the scene, providing food assistance to the victims of floods, hurricanes, and natural disasters. When the emergency subsides, we help communities rebuild shattered lives and livelihoods. We also provide Healing services and the Science of Completion to the affected as means of  strengthening the resilience of the people and community

RED OM shall also focus on serving and educating the population on the importance of an organic, sattvik, pure, nutritious, vegetarian diet to eliminate malnutrition and the prevalence of disease due to the meat-based diet.

Additionally, the RED OM agency serves free organic vegetarian food acts as a significant step toward introducing an alternative diet to people, that is tasty as well as healthy, and also takes into account the safety and health of Mother Earth, especially during these urgent times, when climate change is a  key contributor to the prevalence of natural disasters.


A large part of the world is sadly still grappling with the problem of acute food insecurity. The rise in hunger has been showing no sign of diminishing. As compared to the pre-pandemic scenario, the number of food-insecure people was estimated to rise to 270 million by the end of 2020 due to the fallout from the COVID-19 pandemic, according to the recent analysis, representing a staggering increase of 82 per cent.1 Even though Zero Hunger is the second Sustainable Development Goal (SDG) set by the United Nations as its development agenda, stating the goal as to“end hunger, achieve food security and improved nutrition and promote sustainable agriculture,” the recent trends show that not only are we far from achieving this goal by the target year of 2030 but the percentage of people affected by hunger will cross 840 million by 2030, as compared to the current figure of 690 million. Given enough food is produced to satisfy and feed the global population, as many as 811 million people still go hungry. After steadily declining for a decade, world hunger is on the rise, affecting 9.9 per cent of people globally. From 2019 to 2020, the number of undernourished people grew by as many as 161 million, a crisis-driven largely by conflict, climate change, and the COVID-19 pandemic.(ref:

The World Food Programme (WFP) estimates that the number of people experiencing crisis-level hunger will rise to 270 million before the end of the year as a result of the pandemic, an 82% increase since 2019. This means between 6,000 and 12,000 people per day could die

from hunger linked to the social and economic impacts of the pandemic before the end of the year, perhaps more than will die each day from the disease by that point.

In today’s world  Eradicating hunger and achieving food security remains a challenge, which has increased in the wake of the COVID-19 crisis. At the global level, hunger and food insecurity have been on the rise, and malnutrition still affects millions of children.  Due to the COVID-19  impacts on social, economic, and health, this has slowed down the economic growth and has caused disruptions, providing a trajectory for the situation to worsen. The current COVID-19 pandemic has elucidated the factors related to food insecurity and shortage of food inevitably incentivizing the undernutrition in children  and People.

The health effects of undernutrition are measured based on the variability in the incidence of mortality and morbidity prevalences that can be found between persons without undernutrition and those who have suffered from undernutrition at some point before turning five years old. The value of these differences is specific to each pathology and age group; it depends on the extent of the undernutrition, and in general, it varies by location, region and country.

Poverty and hunger exist in a vicious cycle which is greatly influenced by the ongoing climate change. Climate change is one of the most pressing issues which our civilization is facing at present. The poor and vulnerable sections of the population are at an increased risk as far as the adverse effects of climate change are concerned. Children constitute nearly half of those affected by disasters. To mitigate the threats posed by the pandemic to vulnerable populations, countries need to take immediate action to keep trade flowing, to strengthen food supply chains and to increase agricultural production.

Hinduism has the best to offer to the world. The history of KAILASA is one of tireless progress toward realizing, living and freely practising our founding Hindu principle – Āham Brahmasmi. Every technique, principle, the action described in the Ved-Agamas is the pathway to realise the purpose of human life – Living Enlightenment,  in every aspect of life including the consumption of food. Paramashiva, the primordial divinity of Hinduism and embodiment of Supreme Consciousness Himself reveals the Science of Food and Nutrition in meticulous detail,  in the Pākaśastra – the ancient cookbook of Hinduism. The food served is not to fill the void in our stomachs, rather to experience, expand and realise our higher identity – Paramashiva.


With the grace of Paramashiva,  the international humanitarian RED OM Agency was started as a benefaction to the whole of humanity to eradicate world hunger, achieve food security and provide an organic, sattvic, nutritious and vegetarian meal to all those in need. The programs and initiatives of the RED OM Agency have fought chronic challenges of hunger, food insecurity, and malnutrition.

The international humanitarian RED OM Agency works side by side with KAILASA’s Nithayananda Annalaya towards the unified goal of No Hungry Stomach, in compliance with KAILASA’s economic policy of giving free food to all the citizens and adhering to the Ved-Agamic principle described by Paramashiva in the Taittiriya Upanishad, BhrriguvallI, Chapter 9, Navamo Anuvaka Verse 1 & Chapter 7 Saptamo Anuvaka.

अन्नं बहु कुर्वीत। तद् व्रतम्‌

annaṁ bahu kurvīta  | tadvratam ।9.1

अन्नम् न निन्द्य्āत् । तद्व्रतम्

annaṁ na nindyāt  | tadvratam ।7.11

Let us create and share food. Let all hungry stomachs be fulfilled with food. Let us not waste food. No place you can drop food where there is no hunger (either outside or inside). That is being authentic with food.”

RED OM works towards a unified goal to eradicate world hunger and further aims to guide humanity to experience their higher identity – Paramashiva through the consumption of the proper vegetarian diet.

A Vegetarian diet is the prerequisite to manifest the powers of Paramashiva, it not only supports the third eye awakening but also tunes the body and mind to receive and retain the highest experience and initiations. Organic Vegetarian food builds an inner space, physical system and physiological flow, to develop the highest psychology which is required to experience the divine state of Paramashiva.

Animal-based food is equivalent to eating chemical-based food. Violence based food, (derived from killing animals), and life negative, chemical-based toxic food – both harm the system equally. To understand this further, the principle “You eat what you become”, is a key concept.

Plants are life. But they have not developed the bio memory where the pain is stored. Therefore, when consumed, no pain is  ingested along with it. But with the animal, the muscles have the capacity to store muscle memory and bio memory. When the animals are killed, they leave tremendous pain and suffering, which gets recorded in muscle memory and bio memory. When ingested, one can fall into causless depression. When the flesh on the animal is consumed, muscle memory and bio memory recorded in it is consumed as well.  The depressed bio-memory of the killed animals, when ingested, does not allow the body and mind to settle with higher experiences and elevated states of consciousness. It continues to keep the body and mind in binding, depressing thought currents.

The rising levels of depression among all age groups, especially the youth is a key indicator for the need for vegetarianism. A vegetarian lifestyle gives the luxury of keeping the inner space pure, less prone to pain and suffering, and more prone to higher states of consciousness. Vegetarian food allows more sensitivity and ecstasy in the energy flow that happens in your system.

Thereby, it is the policy of RED OM, to serve, educate and inspire the whole of humanity to adopt a sattvik, vegetarian-based lifestyle to attain the true purpose of human life – Living Enlightenment.


2002 – The Supreme Pontiff of Hindusim Jagatguru Mahasannidhanam His Divine Holiness Bhagavan Nithyananda Paramashiva, personally distributes annadham